Prudential’s purpose is to be partners for every life and protectors for every future. Our purpose encourages everything we do by creating a culture in which diversity is celebrated and inclusion assured, for our people, customers, and partners. We provide a platform for our people to do their best work and make an impact to the business, and we support our people’s career ambitions. We pledge to make Prudential a place where you can Connect, Grow, and Succeed.
1. 商品策略規劃、新商品發想與銷售分析(核心職責)
負責保險商品之策略規劃與企劃推動,包含新商品發想、商品定位與銷售策略規劃,定期進行競爭市場與同業商品分析,盤點市場缺口與商品機會;同時負責既有商品銷售表現之分析,與商品策略要求,並提出商品結構或策略調整建議。新商品上線時,需規劃核心銷售賣點、銷售主軸與通路推廣策略,並配合 保險商品導入與推廣。
2. 商品專案推動與行政支援(支援性職責)
支援商品相關專案之推動與營運執行,包含商品上架流程協助與跨部門溝通、商品系統維護、因應法令或管理需求進行商品異動與內容調整、配合查核需求進行相關資料與網頁內容更新、配合保險商品上下架與相關文件維護等行政作業。
工作經驗
必要能力與特質
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