The Vice President of Visual Merchandising & Brand Experience will define brand/product presentation and storytelling within the retail environment, ensuring a consistent, elevated, and dynamic brand/product experience across markets and stores.The Vice President of Visual Merchandising & Brand Experience will be responsible for owning how Verano tells brand stories in a retail store setting with the goal of capturing attention, driving customer engagement, increasing sales, and impacting vertical mix.

The Vice President of Visual Merchandising & Brand Experience will work cross-functionally with the Product, Retail Operations, Retail Marketing, Brand Marketing, and Procurement teams to ensure consistent execution of brand identity and visual merchandising standards in all customer-facing environments.

Essential Duties and Responsibilities:

• Define and lead the visual merchandising vision for Zen Leaf and MUV across all owned ...