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Unit Head, Digital Marketing Enterprise Business

Company

CelcomDigi

Location

petaling jaya, Malaysia

Type

Full-time

Job Description

We’re looking for a Unit Head, Digital Marketing (B2B) to lead Enterprise Business demand generation across paid digital media, social, and search — and turn digital into a true growth engine for the business. You will operate at the intersection of business strategy, digital performance, content and storytelling and AI-driven discovery. This role is not about managing channels in silos. Your job is connecting the ecosystem – ensuring paid and social work as one to drive awareness, engagement and high-quality leads.

You Are

  • A strong B2B marketer with experience across large enterprises and SMEs, understanding complex buying journeys and demand generation.
  • Strategic and outcome-driven, with a clear focus on business impact, ROI, and measurable growth.
  • A digital ecosystem thinker, able to connect paid media, social, and search into one cohesive strategy.
  • Data-driven, using insights to optimise performan...

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