Job Details
OverviewMedia (Sr.) Executive is primarily responsible for media planning and implementation This role involves developing an integrated media strategy that utilizes both traditional and digital media to convey the right messages to the right target audiences at the right time to drive brand awareness and desirability. The ideal candidate is a media professional experienced in both online and offline channels, with a disruptive and digital-first mindset.
Key Accountabilities Media Planning & Implementation
Plan and execute paid media activities to establish strong brand awareness and desirability.
- Play a key role in media planning and implementation, with a strong focus on digital channels (display, paid social, programmatic, search) to maximize TOMA (Top of Mi...