Job Summary

The Site Creative & Content Strategy Manager leads the editorial direction, onsite creative strategy, creative briefing, and asset workflow execution for Advance Auto Parts’ digital storefront. This role serves as the connective tissue between Merchandising, Creative, Marketing, and Site teams—shaping clear storytelling direction,establishingcreative standards, coordinating asset production, and ensuring content is delivered accurately, on time, and aligned to category and campaign priorities.

This role focuses on how stories come to life on site, translating merchandising and marketing strategies into compelling creative briefs, managing theend‑to‑endasset pipeline, and ensuring all final assets meet brand standards and publishing requirements. The Site Creative & Content Strategy Manager plays a critical role in keeping creative development organized, efficient, and impactful across homepage, category, and campaign experiences.

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