Purpose & Overall Relevance for the Organization:

The Senior Specialist – Visual Merchandising DTC (Direct to Consumer) is responsible for leading and elevating VM execution across South Africa, ensuring best-in-class brand presentation aligned with adidas global standards. This role leads a team of District Visual Merchandisers, driving capability, consistency, and commercial impact while overseeing new store openings and VM asset management.

Key Responsibilities

• Lead, coach, and develop a high‑performing team of District Visual Merchandisers.
• Ensure consistent execution of global and local VM standards across all stores.
• Drive impactful brand storytelling aligned to seasonal campaigns and product priorities.
• Plan and execute all VM elements for new store openings.
• Manage VM assets and inventory effectively across the market.
• Conduct store visits and audits to maintain and improve executi...