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Senior Paid Media Analyst

Company

Wolfenden

Location

Leeds, United Kingdom

Type

Full-time

What You’ll Do:


  • Manage a portfolio of our larger paid media campaigns, creating and implementing strategies across a range of industries and platforms.

  • Work closely with internal teams to set KPIs for campaigns and ensure they align with the client’s objectives.

  • Consistently and proactively identify opportunities to adapt and refine campaigns to generate maximum performance.

  • Ensure all strategies align with the client’s brand positioning as well as the wider digital marketing strategy.

  • Manage campaign costs to meet the cost of acquisition targets whilst maximising volume.

  • Research and analyse competitor paid media strategies and factor into our client’s strategies where appropriate.

  • Create and provide campaign performance reports and ensure they’re shared with internal teams or the client where necessary in a timely manner.

  • Keep up to date with the latest developments in the ...

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