SUMMARY:
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POSITION INFO:
SENIOR MARKETING MANAGER Purpose Owns campaign strategy and delivery across all products, ensuring marketing drives acquisition, engagement and growth. What You’ll Do • Lead campaign planning across Sport, Horse Racing, Casino, Retail & Brand • Translate business priorities into clear campaign plans • Own campaign calendars, briefs and execution across teams • Align Digital, Creative, CRM & Affiliate teams around campaigns • Monitor performance and optimise in-flight campaigns • Ensure consistent delivery across all channels KPIs • Campaign delivery (on time, in full) • Player acquisition & engagement • Campaign ROI & performance • Cross-channel execution quality What Good Looks Like • Campaigns are clear, coordinated and effective • Strong alignment across teams • Consistent output with no last-minute chaos Why This Role Matters This role is the engine of execution. Without it, strategy doesn’t translate into campaigns,...