Summary

As a Senior Manager, you’ll set the overall vision and direction for the ZALORA Advertising Platform and other Brand Campaigns, leading the team in developing innovative, large‑scale campaigns and strategic partnerships. You’ll be accountable for high‑level planning, resource allocation, and driving business growth through data‑driven decision‑making and cross‑functional leadership.

Responsibilities

• Drive the strategy, conceptualization, and execution of integrated, multi‑channel marketing campaigns for assigned categories, ensuring alignment with ZALORA’s business objectives and brand positioning.
• Lead internal reporting and business development of the ZALORA Advertising Platform, closely monitor performance against targets, and proactively adjust strategies and resource allocation as needed to ensure ZALORA’s business objectives are met.
• Create both top‑down and bottom‑up revenue forecasts to inform business planning...