Requirements

• 7+ years of B2B marketing experience with at least 2 years leading or closely coordinating a demand generation function
• Demonstrated track record of executing demand gen programs that produced measurable pipeline and revenue impact
• Experience marketing to enterprise and/or mid-market accounts, with solid familiarity with enterprise sales cycles
• Deep fluency in ABM strategy and execution (platforms like Demandbase, 6sense, or Rollworks)
• Hands-on experience with marketing automation platforms (HubSpot)
• Strong command of marketing analytics — attribution, pipeline reporting, CAC, LTV, and funnel metrics
• Proven ability to partner closely with Sales, BDR, and Revenue Operations teams
• Some experience managing direct reports or leading cross-functional project teams; strong coaching instincts
• (Desirable) Experience in marketplace, SaaS, or transportation/mobility business models
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