Responsibilities:

• Primary responsibility is to generate quality leads and ensure increased occupancy in

the existing and new facilities.

• Establish positioning, identify target audiences, and develop marketing plans with

specific objectives across different channels and segments

• Lead the execution of marketing programs from start to finish, leveraging internal

support and driving collaboration

• Analyze customer insights, consumer trends, market analysis, and marketing best

practices to build successful strategies

• Create, maintain, and conduct analytics reporting across multiple platforms and

extract key insights for future campaign development and go-to-market strategies,

complete with formal proposals and recommendations on tactics

• Working in partnership with the Digital Marketing Team, develop creative briefs and

guide creative direction to meet objectives ...