Description

Job Title:Senior Manager, Brand Management GERMANY
Location:Germany
Reports To:Director, Brand Management

Role Purpose

The Senior Manager, Brand Management plays a critical role in deliveringhigh-qualitybrand execution for theGermanmarketand will lead one of our iconic brands. As part of afast pacedfrontline marketing team, this role focuses onlocal activation, adaptation of centrally developed plans, andend-to-enddelivery of brand initiativesacross channels and consumer occasions.

The role requires aresourceful, analytical, andhandsonmarketerwho can turn strategies into impactful execution, navigate constraints, and collaborate effectively with theGermanlocal network (Insights, IMX, Commercial, RGM, Shopper, Franchise & bottler partners). This position demands strong project leadership, creative judgement, and commercial understanding to ensure brand plans are executed...