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Senior Loyalty Communications Strategist

Company

Robert Half The Creative Group

Location

Charlotte, United States

Type

Full-time

Description We are looking for a Senior Loyalty Communications Strategist to support a retail organization in Charlotte, North Carolina through a Long-term Contract assignment. This position is well suited for an experienced marketing specialist who can shape customer communication strategies, coordinate complex campaign execution, and work effectively with partners across multiple business areas. The role centers on lifecycle and engagement marketing for regulated retail categories, combining strategic planning, message development, and performance optimization in a fast-paced onsite environment.

Responsibilities:
• Drive integrated communication strategies from initial concept through launch, measurement, and continuous improvement.
• Build campaign briefs, define messaging direction, and collaborate with creative and content partners to produce effective customer-facing materials.
• Coordinate schedules, approvals, and deliverables across internal teams and externa...

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