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Senior CRM Manager

Company

Harnham

Location

London, United Kingdom

Type

Full-time

Senior CRM Manager - D2C E-commerce Agency

📍 London (3 days per week) | 💰 Up to £67,000 + benefits and shares

Join a fast-growing retention agency that helps some of the UK's most exciting D2C brands scale through smarter CRM and email strategy. Working with brands like leading confectionery, lifestyle and jewellery names, you'll lead the CRM function across multiple client accounts - shaping strategy, mentoring a small team, and driving measurable results.

The Role

  • Lead and develop a team of 3 CRM specialists

  • Own CRM strategy and execution across 20+ D2C e-commerce clients

  • Work directly with clients to design, test and optimise lifecycle campaigns (winback, reactivation, retention)

  • Oversee all campaign performance and CRM KPIs

  • Collaborate with designers, copywriters, and account managers to deliver exce...

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