Strong editorial/journalistic background: proven ability to identify a story angle, conduct interviews, write with clarity and authority, and maintain editorial standards at scale
Video editorial expertise: knows what makes compelling video; can develop formats, write scripts or interview frameworks, and think in series rather than isolated pieces
Video editing: comfortable with editing tools (Premiere Pro, CapCut, or equivalent) for light edits and reviews
Proven experience owning content production at scale (media, brand, or startup); able to balance strategy and hands‑on execution
Knowledge of SEO and content optimisation
(Desirable) Podcast or video channel experience: having built, grown, or significantly contributed to a podcast or YouTube/social video channel that gained real traction is a major differentiator. We want someone who has seen what it takes to grow a video audience from scratch
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