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Senior Analyst, Vendor Digital Media (Retail Media & Performance Marketing)

Company

Insight Global

Location

North York, Canada

Type

Full-time

Job Description
Position Overview
Insight Global is seeking a Senior Analyst, Vendor Digital Media to support a leading enterprise retail client’s retail media program. This individual will serve as a client-facing analytics partner, responsible for translating campaign performance across paid media channels into clear insights and strategic recommendations for external partners.

This role is highly communication-driven and sits at the intersection of analytics, digital marketing, and client engagement. The ideal candidate is comfortable presenting to a wide range of stakeholders, simplifying complex performance data, and influencing investment decisions across Search, Display, and Social media campaigns.

Key Responsibilities
Campaign Performance & Insights

- Analyze paid media performance across Search, Display, and Social channels to identify trends, optimizations, and growth opportunities
- Evaluate campaign effectiveness against KPIs (e.g., CT...

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