Overview

Because we strive to put people first. Culture, our way.

Marketing and brand at Primark

What’s a career at Primark all about? The positive impact you’re making, the experiences you’re having and the people you’re with. You’re our inspiration. Embrace what sets you apart, own your career and develop in ways you never expected. Leave your mark. And do it your way.

We are a growing team within Primark, integrating insights to drive performance and support strategic goals through insight‑led decision making. As Primark expands internationally with increased marketing investment, we need a Marketing Insights Senior Analyst to plan and analyse campaigns using strong insights. Reporting to the Brand & Consumer Insights Manager, this role will turn diverse datapoints into a single, trusted view of how marketing influences customer perceptions and behaviours.

What You’ll Do as a Senior Analyst- Marketing Insights

In your role, you’...