Description Overview
Retail Sales Excellence – Modern Trade
Lead and implement the Sales Excellence strategy for the Modern Trade channel, ensuring best-in-class execution at the point of sale, continuous improvement of commercial processes, and sustainable business growth through excellence standards, data analysis, and cross-functional collaboration.
Scope of the Role
Design and implement the Sales Excellence framework for the Modern Trade channel (execution standards, KPIs, best practices).Ensure excellence in in-store execution: assortment, planograms, pricing, promotions, visibility, and availability.Define and track key commercial and operational performance indicators (KPIs).Lead continuous improvement projects by identifying opportunities to optimize commercial and execution processes.Work cross-functionally with Sales, CS&E, Marketing, Supply Chain, and Finance teams.