Job Title: Salesforce CDP and Interaction Studio Specialist

Location: Mumbai

Department: Marketing Technology / Customer Experience

Position Overview:

We are seeking a highly skilled Salesforce CDP and Interaction Studio Specialist to join our team. The ideal candidate will be responsible for managing and optimizing our customer data platform and ensuring seamless customer interactions through personalized experiences. This role involves working closely with marketing, IT, and customer service teams to drive data-driven strategies and enhance customer engagement.

Key Responsibilities:

1. Salesforce CDP Management:

• Implement and manage Salesforce CDP to unify and segment customer data from multiple sources.
• Ensure data accuracy, cleanliness, and compliance with data governance and priv...