Execution of Marketing Activities such as Product Sampling (Booth Sampling), Push Selling Activities and in-store promotions.
Ensures installation of merchandising materials, streamers, posters, brand stickers and other advertising paraphernalia are within the specified standards i.e. strategically located, high visibility etc. to those LKA’s that don’t have clean store policies.
Monitors and assists in trade/promo sampling through:
Generation of consumer pull
Providing reports/assessment of the activities
Assists KAS in per branch inventory and suggest PO
Performs regular trade checking through monitoring of accounts on the following aspects:
Product Placement and Availability
Pricing availability and compliance
Store Display and Merchandising
Competitors activity
Performs other duties that may be assigned by management.
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