Sales and Marketing Specialist

Company

Waters Corporation

Location

Selangor, Malaysia

Type

Full-time

 Responsibilities 
Plan, coordinate, and execute marketing events including trade shows, conferences, webinars, and customer workshops
Manage end-to-end event logistics: venue selection, vendor coordination, budgeting, timelines, and on-site execution
Collaborate with internal stakeholders (sales, product, and regional teams) to align event objectives and messaging
Track and report event performance, including attendance, engagement, and lead generation metrics
Own the marketing lead lifecycle from capture to qualification and handover to sales
Manage leads generated from multiple channels (events, digital campaigns, website, partners)
Ensure timely lead follow-up, qualification, and routing using Compass and marketing automation tools
Develop and implement nurturing programs to improve conversion rates.
Gather industry news, market trend and competitive information that provide insights to sales a...
        

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Sales and Marketing Specialist

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