JOB DETAILS

Conduct research to determine people's opinions on products and services.
Perform both social and market research to evaluate consumer buying behaviors.

Create surveys and questionnaires and distribute them.

Perform qualitative research to attempt to understand why people do, buy, or think a certain way by researching their attitudes, opinions, and actions.

Formulate plans or proposals before researching a topic.

Design, organize, and manage the distribution of research materials.

Conduct interviews.

Write and present reports.

Work with sales, marketing, and product development teams to create and launch products and services.

Analyze and evaluate results of interviews and surveys.

Make recommendations to clients about how resulting information could be used.
FUNCTIONAL AREA
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