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Price-to-Win & Value-Based Pricing Analyst

Company

Booz Allen Hamilton

Location

McLean, United States

Type

Full time

Price-to-Win & Value-Based Pricing Analyst

The Opportunity: 

Build and maintain detailed Price-to-Win (PTW) models that reflect solution design, delivery strategy, and competitor positioning. Partner with capture, finance, and solution teams to align pricing recommendations with technical differentiators and cost structures. Conduct competitor and market analyses to shape pricing strategies and assess risk. Quantify the value of innovation and process efficiencies to strengthen price positions. Lead PTW strategy sessions, presenting actionable insights and recommendations to leadership. Develop pricing frameworks for new technologies across AI, software, and tech-enabled solutions. Apply value-based and outcomes-based pricing to link price with measurable customer or mission impact. Collaborate with product, market, and capture teams to align pricing with technical capabilities and go-to-market goals. Analyze markets and price elasticity to identify optimal price ...

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