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Platform Analytics and Insights Senior Specialist

Company

FairPrice Group

Location

singapore, Singapore

Type

Full Time

Job Description

Platform Performance & Insights (Senior Specialist)

About The Team

The Platform Performance and Insights team is responsible for generating actionable insights from user-behavior & app/digital interaction data across all digital/omni channel touchpoints to support FairPrice Omnichannel CoE and enabling data-driven business decisions.

Platform Performance and Insights team leverages data from multiple sources (Amplitude, Google Analytics, Contentsquare, CDP, BigQuery) to drive in-depth analysis and insights on key topics like user friction points on app-journeys, user engagement drivers, omnichannel/omni-vertical behavioral journeys, app-engagement, screen/platform performance all of which are critical to enhance user/DCC engagement and drive growth & user satisfaction.

About the Role

  • Gain in-depth understanding of behavioral and transactional data across various sources ...
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