About the role :

cult.fit's Assisted Growth team today drives ~20% of company revenue — almost entirely from the top 6 cities. This role exists to build the playbook for the next 100. You will not inherit a ready system. You will build it — figuring out which cohorts to call, what pitch works in which market, what language, what cadence, what offer. Then you'll run experiments, validate, and scale what works.

What You’ll Own

● Build the end-to-end telesales operating model for Tier 2/3 city expansion — cohort identification, lead prioritization, pitch design and calling cadence

● Design and run structured experiments across campaigns (city-specific, language-specific, product-specific) and iterate rapidly on what fails

● Identify new revenue cohorts beyond the existing playbook — lapsed users, plan-page browsers, trial expiries, upgrade candidates and validate AG's incrementality on each

● Hire, onboard, and m...