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Marketing Technology Manager

Company

University of North Carolina at Charlotte

Location

Charlotte, United States

Type

Full-time

Position Number: 008049

Department: School of Professional Studies

Employment Type: Permanent - Full-time

Months Per Year: 12

Essential Duties and Responsibilities:

+ Serve as the primary point of contact for website development requests, website updates, email marketing campaigns, and marketing automation initiatives. Coordinate project activities from planning through implementation, including stakeholder communication, testing, deployment, and optimization.



+ Provide strategic marketing consultation and recommendations to internal and external partners. Develop and maintain collaborative relationships that support enrollment growth, audience engagement, and the successful execution of Digital and Professional Learning marketing initiatives.



+ Develop, implement, and optimize digital marketing strategies using customer research, market trends, competitor analysis, and performance data. Analyze campaign...

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