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Marketing Strategy Manager, EMEA (Fixed Term Contract – 12 Months)

Company

The Walt Disney Company (EMEA)

Location

London, United Kingdom

Type

Fixed-Term

Résumé du poste:

About the Role & Team 
The Disney+ Marketing Strategy Manager will be responsible for the development of the EMEA brand & content marketing strategy for Disney+, and act as the gatekeeper of the regional marketing strategy. They will support on creating a holistic brand strategy for Disney+ in EMEA that defines the Disney+ core brand KPIs and metrics, develops plans to successfully execute these KPIs and empowers the wider marketing team with strategic guidance.

This role will work closely with the Insights & Analytics team to put the consumer first and ensure insight guides Disney+’s strategic decisions. Alongside the Insights & Analytics team they will take the lead on Disney+’s brand measurement framework tracking, and will support the Brand and Content Marketing teams to ensure every Disney+ campaign has a clear and connected strategy. They will connect the strategic thinking they do on Brand to the Acquisition and Retentio...

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