Develop and oversee the implementation of the marketing strategy, B2B & B2C plans and campaigns in order to increase revenues in collaboration with the Commercial Department.
Work closely with the stakeholders in order to market and raise brand awareness whilst ensuring alignment to branding guidelines.
Develop and implement marketing campaigns to increase traffic
Develop ‘go to market’ programmes and develop the annual calendar for marketing campaigns
Gather consumer insights and segment target markets in order to develop targeted marketing plans/campaigns
Oversee the execution of all marketing activities to ensure these are in line with brand guidelin...
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