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Marketing Officer at Janta Kenya

Company

Confidential

Location

Kenya, Kenya

Type

Full-Time

Job Description

We are seeking a dynamic and results-driven Marketing Officer to join our team at Fitness Gymn. The Marketing Officer will be responsible for developing and executing comprehensive marketing strategies encompassing Above the Line (ATL), Below the Line (BTL), and Digital Marketing initiatives. This role requires a creative thinker with a strong understanding of marketing principles, excellent communication skills, and a passion for health and fitness.


Key Responsibilities:


Strategy Development:

  • Develop and implement integrated marketing strategies to increase brand awareness, drive lead generation, and foster customer engagement.

  • Create detailed marketing plans aligned with business objectives, targeting diverse client segments across ATL, BTL, and digital channels.

    • ATL Marketing:

  • Plan and execute above-the-line advertising campaigns across traditional media platforms such...

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