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Marketing Manager

Company

Universal Music Group

Location

johannesburg, South-Africa

Type

Full-time

Overview

The marketing manager's primary responsibility is to devise comprehensive marketing strategies aimed at promoting our music across diverse platforms, including radio, TV, out-of-home, and social media. Additionally, they will collaborate with the department on crafting compelling images and advertisements while developing effective marketing plans. This role requires a keen understanding of the music industry landscape and a creative approach to engaging audiences effectively. They must excel in executing and implementing plans, bringing strategies to life with accuracy and promptness. Creativity and innovation are key to devising campaigns that resonate with audiences and drive album, EP, or single sales. The liaison between clients and the record label, the artists, plays a crucial role in developing and implementing creative ad campaigns to drive album, EP, or single sales and engagement. This involves considering various factors, such as the artist...

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