Join the Canadian Retail Bank as the Marketing Executive for Everyday Banking, based in Toronto, Ontario. Set visionary marketing strategies and enhance brand equity.
As Vice President of Marketing, you will lead the strategy for the Everyday Banking portfolio, ensuring alignment with Canadian Banking growth priorities. Your role focuses on driving client connections and executing marketing initiatives while managing a dedicated team. Collaborating with executives, you will transform insights into marketing actions for optimal investment.
Key Responsibilities:
• Shape the marketing vision aligned with growth priorities
• Serve as a strategic advisor to senior banking executives
• Lead marketing planning, budgeting, and performance governance
• Oversee brand integrity and marketing execution
• Develop high-performing teams in an inclusive culture
Requirements:
• 15+ years in a leadership marketing role
• Strong background in customer-centric and digital mar...