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Marketing Executive (Campaigns)

Company

C.K. TANG LIMITED

Location

singapore, Singapore

Type

Full-time

Responsibilities: Campaign Marketing
  • Support the execution of 360 marketing campaigns to drive traffic and sales from new and current customers to TANGS stores and e-commerce channels
  • Execution includes campaign ideation, creative, activations & events, digital marketing, PR, KOL, advertising, communications, and more.
  • Key marketer in charge of marketing initiatives for Beauty concept and segment marketing.
  • Tracking and analysis of results and insights in digital marketing, social media, and in-store promotions and activations to improve marketing effectiveness and ROI.
  • Assist with budget and expense tracking and keeping accurate records and processing.
Stakeholder Collaboration
  • Support with alignment among the Integrated Marketing functions (Social Media, CRM) in the execution of key festive campaigns to drive common objectives and goals.
  • Coordinate with internal business stakehold...

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