About the Team
Our Marketing teams conceptualize and implement go-to-market activities to increase usage and visibility. The Campaigns Marketing team is responsible for in-app campaign planning and promotional strategy to drive buyer conversion for the Singapore market. We work closely with all other marketing functions to create an integrated marketing campaign.
Job Description
- Lead end-to-end planning and execution of Big Campaigns and Category campaigns. Some examples include Singapore’s 25th super shiok sale, 15th mid‑month sale, seasonal festivals (e.g. Mooncake festival, Durian season, etc.) and category memberships initiatives.
- Drive initiatives and key mechanics to help achieve topline targets. Engage in brainstorming innovative campaigns aimed at enhancing sales performance.
- Collaborate and coordinate across internal stakeholders and other marketing functions (e.g. Social Media, Partnerships) for campaign creation and...