Key Responsibilities:

1. Strategic Public Relations & Media Powerhouse:

• Narrative Ownership: Craft and execute a 360-degree PR strategy that positions Aviva India as a thought leader in the insurance and financial services sector as the brand that stands tall on health and wellness.
• Media Diplomacy: Carrying deep-rooted relationships with top-tier journalists, editors, and influencers to secure high-value earned media for array of activities such as new product launches, technology, Aviva’s heritage and our key promises as India’s trusted life insurance brand, etc.
• Agency Leadership: Manage and mentor PR agency partners, ensuring they operate as a seamless extension of our team with a focus on ROI and strategic alignment.

1. Internal Communications & Cultural Transformation: