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Manager of Analytics at Northland Properties

Company

Sandman Hotel Group

Location

west vancouver, Canada

Type

Full-time

Join Northland Properties as the Manager of Analytics to drive impactful data strategies for guest engagement. Utilize cutting-edge CRM and marketing techniques to foster brand loyalty and revenue growth across multiple properties.

Based in Vancouver, this full-time position requires strong knowledge of analytics, segmentation, and email marketing within the hospitality sector. Successful candidates will possess advanced skills in CRM platforms and a creative mindset to optimize marketing strategies. Collaboration with cross-functional teams is vital to enhance overall guest experiences.

Key Responsibilities: • Develop and implement digital marketing frameworks • Enhance the CRM platform's performance and data management • Execute customer segmentation strategies for revenue growth • Lead email marketing initiatives and campaign performance • Create regular reports to guide decision-making

Requirements: • Proven skillset in CRM, marketing automation, and segm...

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