Role Summary
Drive a comprehensive brand media planning approach by developing and executing full-funnel cross-channel strategies that align with business objectives. You will lead the integration of online and offline media efforts ensuring a seamless customer journey and consistent brand storytelling across platforms. Develop implement manage media strategy & buying across all countries being the trusted advisor for Brand Media holistic planning. Consolidate monitor and report trade marketing initiatives ensuring it aligns with a companys overall business goals.
Whats On Your Plate
Integrated Marketing Strategy & Planning
Develop a strategic marketing mix and full-funnel channel strategy (ATL digital social influencer experiential) that supports brand and performance goals.
Define and implement holistic go-to-market plans for brand campaigns across all channels including online offline and em...
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