Ensure execution of the hospital's Business Development Strategy and Marketing Plan in alignment with organizational goals, ensuring defined KPIs and measurable outcomes.
Identify, evaluate, and develop new business opportunities to drive revenue growth and improve profitability.
Drive initiatives to increase patient footfall across Outpatient (OPD) and Inpatient (IP) services, including oncology services.
Expand the hospital's network by empanelling external doctors and strengthening referral channels.
Enhance physician engagement and loyalty through structured service excellence and relationship management initiatives.
Oversee and support local and regional marketing activities to promote hospital services and expand market reach beyond the immediate catchment area.
Conduct ongoing market research and competitor analysis to identify trends, gaps, and opportunities, recommending strategic improvement...
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