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Loyalty Program Leader

Company

Corteva Agriscience

Location

agudos, Brazil

Type

Full-time

The Loyalty Program Leader will spearhead the design, implementation, and continuous evolution of the company's customer loyalty strategy, driving sustainable engagement, retention, advocacy, and lifetime value. This high-impact role demands a visionary leader who combines strategic foresight, data-driven decision-making, and cross-functional influence to deliver differentiated customer experiences that strengthen long-term relationships and generate measurable business outcomes.

Key Responsibilities

  • Loyalty Strategy Architect and execute a best-in-class loyalty vision, strategy, and multi-year roadmap, ensuring alignment with overarching business objectives and evolving customer expectations.
  • Program Design & Management Conceptualize and refine program architecture, including tier structures, rewards portfolios, earning and redemption mechanics, and end-to-end member journeys.
  • Customer Engagement Orchestrate hyp...

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