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Lead Customer Strategist

Company

If Insurance

Location

turku, Finland

Type

Full-time

Lead Customer Strategist

Do you want to shape the foundation of how we define, understand, and govern our customers across the Nordics?

We are now establishing a new strategic capability within Digital Sales & Customer Experience (DS&CX) – Customer Strategy & Concepts. This role sits at the core of that ambition.

In this role you will

  • Define, own, and evolve core customer concepts such as customer and household definitions and structures, benefit offering or customer interaction principles.
  • Act as a senior facilitator across business units and enabling functions, driving alignment and decision‑making.
  • Lead cross‑market harmonization of customer‑related concepts and ways of working.
  • Shape and drive the customer governance framework to ensure consistency across markets and compliance with regulatory requirements.
  • Operate at the intersection of business strategy, customer architecture, and regulatory r...

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