To achieve monthly and annual sales turnover and profit as per target set and improve margin.
To seize sales opportunity at store level, achieve distribution target, and proactively propose plan to achieve deliverables results and change.
Enhance and grow the market share of YHS product categories.
Attain distribution targets and merchandising objectives for Must Sell SKUs (MSS) and desired shelf shares.
Optimize and effectively manage trade promotional funds to generate ROI and achieve a profitable sales mix.
Ensure perfect store execution via 5WS monitoring: product ranges (Must Sell SKUs), share of shelf, placement and in-store visibility with clear target setting and milestones, monitor, review and continuous improvement to raise the bar for presence of YHS products at store level.
Stakeholder Management
Lead, collaborate, and...
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