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Influencer Marketing Manager - B2B

Company

Ogilvy

Location

London, United Kingdom

Type

Full-time


As a Business Influence Manager, you will play a pivotal role in bridging the gap between B2B marketing strategy and high-impact influencer execution. While our work does occasionally cover B2C elements, the vast majority of your portfolio will be B2B-focused. Your deep understanding of B2B audiences, corporate brand value, complex routes to market, and professional decision-making journeys will play a key role in spotting where influence can add maximum value.

In this role, you will be directly responsible for the ideation, project management, and end-to-end execution of influencer marketing campaigns. You will work across a highly diverse range of activations, including:

  • Large-scale production shoots (requiring solid production knowledge).

  • Developing multi-market toolkits for global brands.

  • Creating research reports and thought-leadership content.

  • Developing and scaling employee advocacy/employee influencer programs.

  • Part...
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