Head of Trade Activation & Retail Excellence | UAE & ROG JOB TITLE: Head of Trade activation & Retail Excellence (UAE & ROG)
A Day in the life To increase company sales by generating specific activities for retailers appropriately balanced between brands to meet category and brand targets.
Key Responsibilities - Develop and implement the GTM strategy for UAE/ROG, leading the translation and execution of the CBD strategy into impactful retailer programs, respecting and tracking budget and commercial targets. Ensure the activation plan is appropriately balanced between brands to meet category and brand targets.
- Lead the translation and execution of the CBD strategy into impactful retailer programs, respecting and tracking budget and commercial targets: in collaboration with KAM, present to retailers our GTM strategy and support KAM with selling stories to commercially land activation plans.
- Drive Retailer-Specific...