SearchEuropeanJobs.com

Head of Marketing and Brand Communications - Cotton On Asia

Company

Cotton On Group

Location

Singapore, Singapore

Type

Full time

Key responsibilities

  • Strategic Marketing & Brand Communication Execution
  • Lead the localization and execution of global marketing campaigns for Cotton On, Body, and Kids brands in the local market.
  • Act as the key marketing stakeholder for brand marketing managers at the global support centre, ensuring alignment and adaptation of strategies to local market needs.
  • Ensure each brand's marketing strategy is localised and aligns with its unique positioning while maintaining the overarching brand strategy.
  • Manage a team responsible for local content creation, social media, and brand communications.
  • Ensure that all marketing initiatives are customer-centric, data-driven, and support trade performance objectives.
  • Feedback paid media strategies in collaboration with digital teams to optimize reach and engagement across social and digital platforms
  • 2. Internal Communication & Engagement

  • Develop and manage communication...
  • ★ Ready to Start Your European Career?

    Take the next step and apply for this exciting opportunity

    Apply Now