HEAD OF BUSINESS MARKETING / MEDICAL

Company

Michael Page

Location

İstanbul, Turkey

Type

Full-time

            
Develop and execute annual Medical Technologies business segment plans aligned with organizational objectives;

Analyze market trends, customer insights, and competitive activity to identify business opportunities and risks;

Create data-driven business concepts to support growth initiatives, new market entry, or product expansion;

Collaborate with leadership teams to ensure strategic alignment and prioritization of initiatives;

Monitor Products and Products Groups revenue, Profitability, and Key KPIs to ensure business targets are achieved;

Lead Product Pricing Management, Marcom Budget Planning;

Support Group Product and Product Managers, Application Specialist teams by providing strategic guidance, tools, and business insights;

Work closely with Marcom Team to design and implement campaigns that strengthen brand visibility and drive demand;

Conduct customer segmentation analysis...

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HEAD OF BUSINESS MARKETING / MEDICAL

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