Lead the brand marketing strategy in the competitive Canadian iGaming market. This position focuses on creative direction, agency management, and multi-channel campaign execution.
We are seeking a Head of Brand Marketing with a strategic mindset and creativity to elevate our presence in the Canadian iGaming sector. With a minimum of six years in brand marketing, you will oversee brand strategy and ensure compliance in all communications. This role bridges our internal teams and external partners, fostering grassroots engagement and innovative activations.
Key Responsibilities:
• Develop and execute localized brand marketing strategy
• Manage external creative and media agencies effectively
• Plan large-scale, multi-channel brand awareness campaigns
• Conceptualize local events and experiential marketing activations
• Ensure compliance with AGCO and iGaming Ontario standards
Requirements:
• 6+ years in brand marketing, ideally in iGaming
• Proven track reco...