About Our Client

Our client is a leading brand in the consumer electricals and home appliances space, part of a reputed diversified business group. The organization is known for its innovation-driven mindset, commitment to quality, and customer-centric approach. It is currently undergoing a brand transformation journey, aiming to build a future-fit, digitally forward identity that resonates with modern consumers.

Job Description

· Location: Delhi / NCR

· Reporting To: Chief Marketing Officer

· Team Leadership: 15-20 direct/matrix reports

· Stakeholder Engagement: Cross-functional collaboration with BU Heads, Sales, Category, HR, and senior leadership including MD/CEOWhat You'll Lead:

* Brand Strategy & Identity: Define and refresh brand architecture, customer segmentation, and long-term positioning...