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Growth Marketing Manager

Company

BigCity Promotions

Location

Bengaluru, India

Type

Full-time

About the Role
We’re looking for a Marketing Manager who can

own end-to-end demand generation

— from strategy to execution. This role is for someone who doesn’t just plan campaigns but actually

builds, runs, tests, and optimizes them

across outbound, paid, and social channels.

Key Responsibilities:
Plan and execute

B2B outbound email campaigns

(DB sourcing, segmentation, execution, ROI tracking)
Drive

demand generation through direct outreach

to targeted decision-makers.
Run and optimize

paid campaigns across Google (PPC), LinkedIn, and Meta.
Execute

Account-Based Marketing (ABM)

campaigns for Bigcity Promotions.
Track and improve key metrics:

ROI, conversions, campaign performance.
Develop and implement

marketing strategies end-to-end (planning → execution → optimization)
Collaborate with sales to ensure

quality lead pipeline an...

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