Job Title: Freelance Analyst - Customer Insights and Strategy

Location: Pittsburgh, Pennsylvania
Overview:

The Freelance Analyst, Customer Insights & Strategy, supports data-driven decision-making by delivering customer-focused insights that inform product, marketing, and strategic initiatives. This role is responsible for designing and analyzing survey research, monitoring brand and competitive performance, and translating data into actionable recommendations.

Responsibilities


+ Design and execute custom surveys to inform product, marketing, and strategic decisions, including questionnaire development, programming, analysis, visualization, and storytelling

+ Coordinate and execute product wear tests in partnership with merchandising teams

+ Conduct seasonal and campaign performance analysis (hindsighting) to evaluate effectiveness and identify opportunities

+ Develop presentations and reporting to communicate insights f...