Role purpose:

• Drive demand generation with focus on liquidation in the assigned area
• Through field promotional activities such as pre-sowing campaigns, Farmer Training Programs,
• Field days and Field trips in key villages of the assigned area
• Plan, track and Manage team of Market Development Officers (MDO) and their activities
• Actively manage relationships with Distributors and Retailers
• Focus on accurate and timely planning, placement, liquidation and collections
• Regularly report sales and other commercial activities using Salesforce.com (SFDC) and other digital platforms
• Develop and maintain relationships with key influencers in the territory

Accountabilities:

• Create and Execute the Commercial plan and modus operandi to deliver the planned commercial activities for the responsible geography.
• Plan and ensure that t...