Job Description eCommerce Strategy & Execution
Develop and execute eCommerce strategies to drive sales growth on TikTok.
Lead customer acquisition efforts through TikTok Shop, paid ads, livestreams, and affiliate..
Plan and manage key campaigns (e.g., special offers, flash sales) on TikTok, analyzing trends to optimize spend and increase ROI.
Build relationships with key account managers to ensure the smooth campaign execution.
Optimize store setup, including product listings, pricing, banners, and inventory, while staying updated on platform policies and tools.
Allocate budget and run A/B testing to optimize ads across shop tabs, livestreams, and products.
Livestream Management
Oversee the planning and execution of livestreams and manage monthly live schedule.
Recruit, train and manage live hosts, ensuring they are equipped with product knowledge and audience engagement strategies.
Adjust livestream offers and product displays in real-time to bo...